ad server

noun

: a Web server that provides advertisements and advertising services to websites

In short, ad servers let both advertisers and Web site owners do their jobs, better, faster and cheaper …—

Lee Weiner

Examples of ad server in a Sentence

Recent Examples on the Web So far, the DOJ has argued that through acquisitions, Google allegedly monopolizes the ad server market, taking a substantial cut of every online ad sale by tying together products on the buyer and seller sides. —

Ashley Belanger, Ars Technica, 20 Sep. 2024 However, the tech was unavoidable because of Google's tying of the publisher ad server to its ad exchange. —

Ashley Belanger, Ars Technica, 11 Sep. 2024 The agency claims Google controls 91% of the market for ad servers, the space used by publishers to sell ads, and takes advantage of its power by unfairly raising ad prices. —

Jennifer Elias, CNBC, 6 Sep. 2024 Ad blockers that want to update their filtering lists, perhaps in response to pivots by platforms like Google's YouTube and ad servers, will have to do so through the Chrome Web Store's review process. —

Kevin Purdy, Ars Technica, 5 Aug. 2024 See all Example Sentences for ad server

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'ad server.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.